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Microliance Business Solutions of Boston and
New England, is happy to provide CRM business
solutions. SageCRM is a highly robust
integrated sales, marketing, customer support
and call center automation solution. Designed
specifically for the new economy, it is completely
Internet and WAP enabled, providing users access
anytime, anywhere via a Web browser or wireless
device.
SageCRM integrates with Sage ACCPAC ERP
"out-of-the-box"
providing authorized SageCRM users efficient
access to vital customer, partner and related
transactional data.
| SageCRM
And the Customer Experience |
In today's highly competitive global marketplace,
customer loyalty is a key element of business
success. Businesses looking to increase
profitability must focus on increasing customer
satisfaction and retention while reducing
unnecessary expenses.
The challenge lies in building and retaining
customer loyalty in the modern economy,
where shopping around has never been so
fast and easy. The Internet allows companies
to keep customers? more informed, resulting
in increased expectation levels, making
it far more difficult to keep them loyal.
Previously, companies with deep pockets
held a decisive business advantage with
the ability to reach more people at greater
distances, and at reduced costs.
The Internet, and other dramatic technological
breakthroughs have created opportunities
for small and mid-market businesses to reach
out to those same prospects.
Companies today must find creative ways
to increase customer satisfaction, and the
value of the relationship they provide to
the client without increasing costs.
Truly customer-centric organizations attempt
to ensure that customers have a consistent,
satisfying, and personalized experience
when interacting with the organization.
Regardless of whether they are dealing with
representatives from sales, customer care,
support, or how they choose to interact
with you- face-to-face, by phone, or online
through the web or email. Further complicating
this business practice is that the tremendous
information gathered by modern organizations
is scattered across multiple databases in
different internal functional organizations
such as marketing, customer support, sales,
accounting and operations. As a result,
most organizations have large quantities
of information gathered, but its value is
only minimally realized because employees
don?t have access to all the information
needed to provide superior service.
SageCRM, part of the SAGE suite of
end-to-end e-business management solutions,
provides small and medium sized businesses
a single portal to all customer information
in a single place, while making the information
easily accessible to everyone who requires
access from the desktop, the Internet, or
wireless device. SageCRM ensures that
customers will have a personalized, consistent,
and satisfying experience in every contact
they have with the company-regardless of
where they touch the company or what means
of communication they use. The result is
increased customer satisfaction, loyalty
and dramatic increases in organizational
efficiency, resulting in higher revenues
and lower costs. |